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The Challenge
Along with a tradeshow banner (6'x8'), business cards, printed tablecloth and name tags, a brochure was required for Directed Capital that communicated their message and services simply, quickly and with style.
The Solution
I designed an oversized 10"x10" print piece that definitely stood out among the generic tri-folds at the tradeshow. The tablecloth was black, which further allowed the white print piece to "pop." The actual print piece was simple, to the point and maximized use of white space! |